Price paidFree! Won it in an iamdatnaturalgirl.com giveaway. Retails about $17.99 (16 oz.).
Description"As I Am Cleansing Pudding is a rich sulfate-free creamy moisturizing beauty bath for your hair! Contains a special blend of natural ingredients, including saw palmetto and phytosterols, that helps to eliminate DHT build-up from the scalp. Rids scalp of excess sebum, environmental impurities and shedding scalp debris. Promotes healthy hair growth from the follicular level."
How to use
"Wet hair thoroughly. Rub a liberal amount of As I Am Cleansing Pudding within palms and distribute throughout hair. Lather product through hair and massage into scalp. Carefully detangle hair with a wide-tooth comb. Leave on 3-5 minutes in order to eliminate shedding scalp debris. Rinse well. Repeat only if necessary to remove excessive product build up."
"Aqueous (Water, Aqua Purificada, Purified) Extracts: Citrus Reticulata (Tangerine)¹, Cetrimonium Chloride, Cetyl Alcohol², C12-15 Alkyl Lactate, Cetearyl Alcohol², Polyquaternium-37, Propylene Glycol Dicaprylate/Dicaprate, PPG-1 Trideceth-6, Glycerin¹, Phytosterols¹, Serenoa Serrulata Fruit Extract¹, Aloe Barbadensis Leaf Juice ¹, Ricinus Communis (Castor) Seed Oil¹, Poyquaternium-10, Piroctone Olamine, Potassium Sorbate, Methylisothiazolinone, Fragrance/Parfum, Limonene."
My takeIt's ok. The As I Am Cleansing Pudding lathers really well and I can tell it's cleaning my hair. On the flip side, it dries out my hair requiring me to amp up the moisture with my conditioners. It's got a good texture - not too thick, not to thin. I like the jar as it makes getting the pudding out easier, but it makes application a bit difficult in the shower if drops of water happen to hit it and then it out a bit.
Final verdictThough can get several uses out of it, I wouldn't pay almost $18 for this. Especially since it had a drying effect on my hair. Should I get an opportunity for another freebie I may take it, but I don't see this becoming a staple product for me.