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April 2016 Traffic Report

I'm excited to share another traffic report for A Relaxed Gal with you. I changed some things up in April in an effort to improve on my numbers from March. I had some successes and had some things that didn't go as well as I'd like.


Additionally, since the first quarter is over I'll be reviewing my where I am with my 2016 Blog goals.

I share my monthly traffic reports partly to hold myself accountable and help me keep a closer eye on my monthly stats. I’m also doing this in the hopes of helping and encouraging other bloggers who are looking to grow their online presence.

April 2016 blog traffic report. | arelaxedgal.com

(This post includes affiliate links. Read about my use of affiliate links.)
   

April 2016 Blog Stats

  • Sessions: 2,505 (-35.74%)
  • Users: 2,119 (-34.52%)
  • Pageviews: 3,367 (-34.51%)
  • Pages/Sessions: 1.34 (+1.91%)
  • % of New Sessions: 74.45% (+4.84%)
  • Bounce Rate: 83.63% (-2.11%)

Top April 2016 Blog Posts

  1. 5 Ways to get Your Hair Regimen Ready for Spring
  2. Hair Tip: Pre-Poo Before Cleansing Relaxed Hair
  3. Why I Prefer Wearing Mineral Foundation
  4. Why I do Apple Cider Vinegar Rinses 

April 2016 Top Traffic Drivers

  1. Direct
  2. Stumbleupon
  3. Google/organic
  4. Pinterest

April 2016 Social Media Stats

  • Bloglovin: 73 (+7)
  • Google+: 58 (+1)
  • Instagram: 183 (+11)
  • Pinterest: 292 (+90)
  • Twitter: 247 (+35)

How I'm Doing with My 2016 Blog Goals

  • Create and maintain a consistent look and feel for my content - Somewhat
  • Publishing content on a consistent basis - Somewhat
  • Promoting my content more - Yes

How I Did with My April Plans

  • Do the Tailwind free trial for Pinterest and compare the results to BoardBooster - Yes
  • Figure out how to be more active on Instagram - Somewhat
  • Spend more time Stumbling - No
  • Continue boosting my SEO - Yes

April 2016 Blog Traffic Report: Tailwind vs. BoardBooster | arelaxedgal.com

What Worked

Pinterest
I saw an 8% increase in traffic from Pinterest. While this increase isn't as dramatic as what I saw in March it can be attributed to a few things - 1) Tailwind, 2) BoardBooster, 3) SEO.

I took advantage of Tailwind's free trial during April. The results from the trial were decent and included an increase in my Pinterest following which also translated into traffic to my blog. I haven't compared my Tailwind results to the results I saw from BoardBooster, but I feel the tools BoardBooster provides are better suited for my Pinterest strategy.

After finishing the Tailwind free trial I decided to take the plunge and pay for a month of BoardBooster. This has been a great decision so far. Since I started using BoardBooster again my Pinterest followers continued to increase on a daily basis.

Additionally, I decided to make changes to my Pinterest boards to improve its SEO. I renamed a few boards, removed boards that weren't getting repins, added new boards with topics similar to my better performing boards and changed the main graphic for each board.

Promoting my content more
I've been doing more content promotion on Pinterest and Twitter by automating my pins and tweets. I've also joined some Facebook groups and link ups that give me other avenues for sharing my content.

What Sort of Worked

Create and maintain consistent look and feel
I seem to have settled on a consistent look for my blog graphics which I'm very happy about. My photography could use some more work though, especially my Instagram photos.

Publishing on a consistent basis
I created a blog posting schedule of once a week on Saturdays which has been great. The once a week posting schedule has allowed me to have more time to create more quality content.

YouTube, on the other hand, has been a complete fail. I haven't posted a new video in a while and may put new videos on hold until I've moved to my new place.

My plans for May

  • Focus more on content promotion through social media
    • Continue with BoardBooster
    • Continue increasing my activity on Instagram
    • Tweet more consistently
  • Increase my number of blog posts per week
    • This is a huge change for me. I've currently been posting once a week on Saturdays. What I've found is posting once a week works if I'm not doing a series and would be great if my blog focused on only one topic. If I'm doing a series I'm only posting about one topic for several weeks and not allowing the opportunity for varied content. So I created a new posting schedule
      • Wednesdays will be for Hair and Beauty posts
      • Saturdays for Lifestyle and Blogger posts
      • Tuesdays or Fridays will be used for more time-sensitive posts (like this one)

How was your blog traffic in April?



P.S. You can now follow me on Facebook at facebook.com/arelaxedgal/
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2 comments:

  1. Your blog is growing so nicely and all your dedication is paying off.

    ReplyDelete
    Replies
    1. Thanks Tomes. It's been fun seeing my numbers grow and trying out new strategies.

      Delete

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